Alphatastic
Alphatastic is an ecommerce website selling personalised children's name prints. Every print is unique and customers can request custom changes through the site.
From the website customers can select the theme they want and specify any name and personalised message to appear on the artwork. It’s a great selling point, but does offer a few challenges when turning this into an ecommerce shop.
Because of the number of personalised options, it means some extra forms and fields of information are required from customers. A great deal of effort has gone into ensuring this is never confusing or offputting for customers.
The front end of Alphatastic has been a great success and the sites design fits perfectly with the artwork of the print themes.
The website is built on Expression Engine CMS, which means endless flexibility and customisation for the site owners. They can easily add new products, images and descriptions and change the order products display in across the site.
